The key element with the free tuition fees is that it is appealing to the younger vote, but it's also appealing to their parents as well.
I'd know, I'm an older parent and my 'peers' are all considering voting labour in spite of the Corbyn/Abbot factor, specifically because they don't want their kids to have their future rannsomed to a cold heartless govt full of old politicians who enjoyed a free education in their time.
It's a policy that is resonating into middle aged voters.
From there it's an easy step for Corbyn to say, Hang on, they have free tuition in Scotland, why can't we have it in England?
It's certainly piqued a lot interest, not just the young folk who are facing the fees.
Then naturally you hear the cry of 'how are you going to pay for it?' and rather than give a definitive answer, Labour are starting to get a bit of a roll on with the fact that we just had 6 years of George Osborne's 'austerity, where the very rich made great strides in expanding both their own income but also the gap between them and everyone else and lo and behold, the deficit has increased.
So what was all the austerity for the poorer section of our society for exactly?
It's a good argument and one that the Tories cannot refute.
Couple it with the disaster the Tories have created with the NHS waiting times and the lack of doctors, nurses, police officers. The Tories have done a rotten job, and given us Brexit.
It's an indication of how much in fighting has been going on that Labour have struggled to make in roads against this party for the rich.
If anything turns off voters it is public in-fighting among party members.
The Tories have struck a chord with the strong and stable pitch, it's not the strong, it's the 'stable' part that catches the voters ears.
The Blairites have been the single biggest threat to Labour, not just in terms of getting elected, but in terms of having credibility as a party.
They have permeated Labour with an air of instability.
For the time being it has stopped but regardless of the outcome the knives will be out again after the election and Corbyn will need inch thick stainless steel covering his entire back.