Yes I am serious and I'd have thought the reason would be really super obvious.
Ford is a defensive liability and that has not been improving. All tournament he has either been giving up cheap yards or has been requiring hiding. I don't see any particular reason to hope this will improve. His physique is too against him.
And therefore I don't see him as a long term England starting 10. He probably has all the other skills for it, but this is no longer an era where a 10 who's notably poor in defence can be received with a mere shrug. It's too costly. Ultimately, it means he will slip down the queue compared to any fly-half who can do all the rest on a more physical frame. And even if you do not agree with that for your own tastes, please look at Stuart Lancaster's record on this matter and tell me what you think his likely reaction is to a player who loses ground every tackle.
Enter Henry Slade. An outright more physical player (for all he does not fill out his frame much) and so far, fairly defensively sound at every level he's played. But also a guy with all the makings of a top notch attacking and kicking fly-half. A little rough around the edges in that respect, but he looks like he'll make it. And lets hope he does, and quickly, as neither Ford nor Farrell meet all the requirement for a top international fly-half and as previously noted, it would surprise no one to see Farrell given the nod right now. He is our best hope of a player who can end that impasse by overtaking both.
Yes, he won't make it for the WC, and more's the pity. But I want him in place for the 2017 6N by the very latest, assuming his talent plays out like it's looking to. I wish he was on the bench right now, as that'd increase the chance of him making the 2016 6N.
And yes, it means we're still looking for a 12. But hey ho. Maybe he can play 12 up until that point. Or maybe we'll soldier on without a really good one for a bit. Maybe Hill will come to the fore, or Burgess will finally do what Lancaster's dreaming of, or some young guy like Sloan will make a big bang there, or whatever. Or maybe the inevitable Tuilagi-Joseph combo will work second time around. I don't know, and compared to our one in a generation shot at a guy who could be an all round great 10, I don't really care.