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https://www.theguardian.com/sport/2017/aug/18/legacy-stadium-texas-high-school-football-katy
High school in Texas spends $70m on a 12000 capacity stadium, complete with multi tiered stand, video screen and exterior lights which light up in the school's colours. And it's not the only one in Texas to spend such stupid money on football stadia. And Rugby has any chance to make any big impression in the US beyond being a niche sport, when Irongrid is so deep rooted in its grassroots to spend such heinous amounts of money?
Texas is its own thing. Outside of south football isn't doing so well in youth participation.