Emirates Airline, MasterCard, Heineken, ANZ, DHL and Société Générale as Rugby World Cup 2011 Worldwide Partners; Brancott Estate, Toshiba, Land Rover, Microsoft and BlackBerry as Official Sponsors; Licensing in Motion and RTH as Master Licencees; Canterbury as Official Sportswear Supplier; Gilbert Rugby as the Official Ball Supplier; Russell McVeagh as Official Law Firm; KPMG as Official Tournament Supplier of accounting and tax advisory service and Coca-Cola as Official Soft Drinks Supplier.